The Los Angeles Times covers an area with a large Hispanic population, with Latinos comprising 48 percent of L.A. County. But in contrast to the Miami Herald and the San Antonio Express-Times, the paper has not yet dropped the term. According to LA Times estimates from 2012, 30 percent of the paper's daily readership is Hispanic. However, the LA Times reported to the ASNE this year that only about 8 percent of the journalists in their newsroom are Hispanic.
While Latinos may be more sensitive to the usage of the term, Hinojosa is insistent that the debate over the term is one that should matter to all people.
"It is not a Latino issue, it is not an immigrant issue, it is frankly not even an American issue," Hinojosa said. "It's a worldwide issue."
__ Update: A prior version of this article stated that The New York Times did not respond by deadline for comment. The story has now been updated to reflect their response.