Harden Furniture: Five Generations of Pieces Made in America


Harden admits that the price of his furniture is higher not only because of overhead cost, but because of the high quality of wood and manufacturing, which is all done in upstate New York. However, at one point, he did look into importing his products from overseas.

"We discussed it and looked into it over the past 15 years, for a number of years," he said. "The price [difference] would have been significant."

After a brief foray into doing a line overseas, called Tapestry, Harden realized that that the last thing he wanted to do was trade down and introduce a lower-quality product. The line is now being phased out.

"We just didn't feel that doing the product offshore was going to fit with the Harden brand, because you can't duplicate the quality. One of the things you realize is you've got to be a bit of a specialist."

Harden also wants people to know that everyone in the company is treated well.

"We're a pretty tightly knit team here," he said. "We don't have a lot of structure and titles and a lot of formality here. I don't want a lot of layers between myself and someone out on the factory floor."

Harden said he wants people to look into buying products domestically before turning overseas.

"Give American products a chance," he said. "You won't be disappointed."

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