Nine Ways to Supermarket Savings

Bottled Water


Stop & Shop
Store Brand, 24-Pack: $4.69
Poland Spring, 24-Pack: $5.49

Target
Store Brand, 24-Pack: $3.99
Poland Spring, 24-Pack: $5.49

Wal-Mart
Store Brand, 24-Pack: $3.98
Aquafina, 24-Pack: $4.98

Chocolate Chip Cookies


Target Store Brand Chocolate Chip Cookies

Stop & Shop
Store Brand, $2.59
Chips Ahoy, $2.50

Target
Store Brand, $1.99
Chips Ahoy, $2.54

Wal-Mart
Store Brand, $1.12
Chips Ahoy, $2.50

Macaroni & Cheese


Stop & Shop
Store Brand, $0.60
Kraft, $1

Target
Store Brand, $0.64
Kraft, $1

Wal-Mart
Store Brand, $0.50
Kraft, $0.50

Paper Towels


Stop & Shop
Store Brand, 8 Rolls: $7.49
Bounty Giant Rolls, 8 Rolls: $12.99

Target
Store Brand, 8 Rolls: $6.99
Bounty Giant Rolls, 8 Rolls: $10

Wal-Mart
Store Brand, 9 Rolls (3 Packages of 3 Rolls): $5.52
Bounty Basic Giant Rolls, 8 Rolls: $8.00

Peanut Butter*


Wal-Mart Brand Peanut Butter

Stop & Shop
Store Brand, 28 oz. jar: $3.49 or $0.12 per ounce
Skippy, 28 oz. jar: $3.79 or $0.14 per ounce

Target
Store Brand, 18 oz jar: $1.64 or $0.09 per ounce
Skippy, 16.3 oz jar: $2.09 or $0.13 per ounce

Wal-Mart
Store Brand, 18 oz: $1.64 or $0.09 per ounce
Skippy, 16.3 oz: $2.08 or $0.13 per ounce

*Since the Stop & Shop store brand peanut butter and the Stop & Shop Skippy peanut butter listed here come in significantly larger jars, we are using approximate per ounce price for comparison purposes.

Pasta Sauce


Stop & Shop
Store Brand: $1.50
Ragu: $2.50

Target
Store Brand: $1.17
Ragu: $1.79

Wal-Mart
Store Brand: $1.17
Ragu: $1.50

White Bread


Stop & Shop
Store Brand: $1.39
Wonder Bread: $3.19

Target
Store Brand: $1:49
Wonder Bread: $3.19

Wal-Mart
Store Brand: $1.42
Wonder Bread: $2:35

The Total Bill: Your Savings

While it might be tough to judge the value of what you buy at each store, Wal-Mart emerged as the clear winner when it came to prices. For all nine products, the total Wal-Mart tab for store brand goods was $23.62, with a larger bottle of apple juice (96 ounces) to boot. Meanwhile, when we compared a retailer's name brand goods to its store brand goods, Stop & Shop provided the largest savings -- the Stop & Shop items were a total of more than $13 cheaper than the store's name brand items.

The results:

Stop & Shop Store Brand: $28.41
Stop & Shop Name Brand: $41.67

Total Stop & Shop Store Brand Savings: $13.26

Target Store Brand: $26.62
Target Name Brand: $36.33

Total Target Store Brand Savings: $9.71

Wal-Mart Store Brand: $23.64
Wal-Mart Name Brand: $31.28

Total Wal-Mart Store Brand Savings: $7.64

With reports from ABC News' Scott Mayerowitz.

-- This embed didnt make it to copy for story id = 6926703. -- This embed didnt make it to copy for story id = 6926703. -- This embed didnt make it to copy for story id = 6926703. -- This embed didnt make it to copy for story id = 6926703. -- This embed didnt make it to copy for story id = 6926703.
Page
  • 1
  • |
  • 2
Join the Discussion
You are using an outdated version of Internet Explorer. Please click here to upgrade your browser in order to comment.
blog comments powered by Disqus
 
You Might Also Like...