The new Web site answers consumer questions about how to receive up to a $100 rebate check. The deadline to apply for a refund is Oct. 1. The checks could arrive as soon as November.
Consumers could also call 888-418-6122.
Dannon says consumers could receive up to a $100 rebate check by applying online. The deadline to apply is Oct. 1.
For checks of $15 to $30, no receipt is necessary. Just fill out the claim form.
For claims of $30 to $100, receipts are required.
The size of the damage checks will depend on the number of claims that are filed. Any unclaimed money will be donated to charity.
In its ads for the yogurts Dannon claims the products use exclusive strains of what are known as probiotic bacteria.
People have known about and used probiotics for centuries, but they have recently gained special prominence in the lexicon of nutritional-health advocates. They are live microorganisms, usually bacteria, similar to the beneficial ones found in the human digestive system. In the right amounts, they "confer a health benefit on the host," according to the United Nations and the World Health Organization.
But medical experts disagree over what the right amounts are and what kind of benefits they could have, according to Dr. Rajapaksa, an assistant professor of medicine at New York University.
"Probiotic bacteria have only been proven to help with very specific disorders," she says. "Probiotics is an exciting field, but it is too early to make … general claims like 'regulates your digestive system.' That doesn't mean anything in medical terms."