Slightly over half of Americans eat fast food at least once a week, according to a national online survey of 1,000 people in March by Research International USA. One in five eat the on-the-go grub every other day.
McDonald's mcd is far and away the most popular. Nearly six in 10 Americans have been to a McDonald's in the past month, the survey says. By comparison, just more than three in 10 have been to a Wendy's.
Most regulars say they're eating fast food more often due to "economic pressures," says Research International. Hmmm. So the economy is prompting the "average" American to spend $500 per year on fast food.
Meanwhile, market researcher The NPD Group reports that the red, white and blue entree of choice is burgers.
Some 7% of restaurants of all types — from quick service to fine dining — are selling more burgers than two years ago, it reports. That's 15% of all restaurant orders last year, or about 8.5 million burgers.
Forget bad karma, how about bad taste? Actress Sharon Stone's comments about "karma" possibly being a factor behind the recent earthquake in China led Christian Dior to pull her ads in that country. During an interview in May, the actress suggested that the quake could have been "karma" for China's treatment of Tibetans.
Even kids are feeling pressed for time these days. How else can you explain an hourglass marshmallow as the newest charm in Lucky Charms gis cereal? It's the first new one added in a decade and joins the cereal's already overflowing list of sugary charms, including hearts, shooting stars, horseshoes, clovers, moons, rainbows and balloons.
The Ad Team recalls eating Lucky Charms when there were just four: hearts, clovers, moons and stars. Back then, neither cereals nor life seemed as complicated.
By Laura Petrecca, Theresa Howard, Bruce Horovitz and wire reports