Just Another Panic Monday

In wake of crisis, financial planners say save and hold your breath.

ByABC News
September 15, 2008, 3:03 PM

Sept. 15, 2008— -- It might be easier said than done, but in the wake of this weekend's financial services crisis, planners are all advising the same thing: Don't Panic!

Wall Street may have seen the writing on the wall weeks ago, but much of Main Street woke up this morning to fears that their nest eggs might be in danger from a broader market meltdown.

Driven by news that two of the country's most iconic investment houses had fallen, investors Monday swiftly began selling, and the market took an early tumble.

That selling is just what you shouldn't do, financial planners told ABCNews.com.

"We're telling our clients to stay the course today," said Bruce Tucker, a principal at Sterling Financial Planning. "It's difficult to tell clients to hang in there when things look rough, but the good news is we might get to the bottom sooner, rather than later."

Over the weekend, Lehman Brothers, suffering from as much as $60 billion in bad real estate holdings, declared bankruptcy, and Bank of America said it would buy Merrill Lynch, the largest U.S. brokerage, in a $50 billion all-stock transaction. In addition, the huge insurer said it may have to borrow up to $50 billion from the Fed to stay afloat.

Some of the country's largest mutual funds include Lehman and AIG in their portfolios, and while thousands of Americans will directly feel the pinch of the crisis, many more will be indirectly affected.

Though investors can expect to take a hit, analysts told ABCNews.com that, on balance, the news could have been much worse.

"If you're in the financial industry, there's no question, it's Armageddon, it's a history-making day," said ABC News' financial contributor Mellody Hobson. "If you're a regular individual, you should rest assured that 98 percent of banks in this country are totally and completely sound. There's nothing to worry about in terms of your individual account."

Since investment bank Bear Stearns' surprising collapse in March was followed by a string of smaller banks failing across the country -- all on the back of years of myopic investing in sub-prime mortgages -- Wall Street and small-time investors alike have gotten jittery.