Geico Is Hoping You Won't Skip Its Online Ad

The insurance company's digital spots make clever use of the first five seconds.
0:44 | 03/04/15

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Transcript for Geico Is Hoping You Won't Skip Its Online Ad
Let me turn now to YouTube and everybody when you'll need to look at video they have those ads in the corners says you can skip this dead in 40 yeah. Both of us and that is done we click. Geico has come up with a wave. To get the ad in before you able to click skip that come of these 52 and it's fearful. Don't make me think the savings. You can skip this guys go because it's already over Geico fifteen minutes. More concert is credited so ago because everybody skips those ads and and so I bet this is the way everybody's gonna start donuts in the mining and Geico does insurance. Yes. Everybody knows that I'd save you 15% more a Smart guy could have happened at.

This transcript has been automatically generated and may not be 100% accurate.

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