"It's the pop culture discovery of the decade," he said. "It's transformed everything from what we watch on TV to who we read about in magazines. It used to be that celebrities were movie stars, but now they're people like Paris Hilton or the Kardashians. The definition of celebrity has changed but, most of all, the definition of entertainment has changed."
Cohen says that the show isn't meant to bash reality television, but rather to laugh along with it.
"I watch all reality TV shows," he said. "I actually love reality TV. But I felt it was time for a show like this that pokes fun at the genre."
As for its being a more scripted show, Cohen argues that it's actually the opposite.
"I would contend that we are more reality television than most shows, because we can't overproduce the show or it will give away the hoax," he said. "So, in some sense, we're the most realistic fake reality show out there."
ABCNews.com contributor Loren Grush is bureau chief at the University of Texas-Austin for the ABC News on Campus program.