When people think New York City, they often think of Times Square -- home of the New Year's Eve ball drop, Broadway theaters, massive neon advertisements, noise and excitement. Originally named Longacre Square, this portion of Manhattan was renamed Times Square in 1904 after the office building that housed the New York Times became a cornerstone of the district.
The "crossroads of the world" has gone through a number of phases. From the 1930s to the 1960s, Times Square was thought a dangerous area, filled with pornography, drug dealers, prostitutes and gambling. During the 1990s, Mayor Rudolph Guiliani vowed to "clean up" Times Square, driving out the seedier elements and making the area more comfortable for tourists and mainstream stores and restaurants.