Suprisingly, nearly 80 percent of Big Fish Games' players are women over the age of 30, according to CEO Jeremy Lewis.
"Women find our games enjoyable because they are easy to play and hard to master," Lewis told ABC News. "They are addictive in a healthy way because they are meditative, relaxing and stress relieving, and they provide women with a sense of accomplishment."
Big Fish Games offers free games as well as selling downloadable games.
Shaffer spends about $100 a month on games, but she said she has it in check. Her kids are her top priority, and playing games is merely a healthy complement to a happy home life, she said.
"I love to do it. It makes me happy. It relaxes me," Shaffer said. "I see it as kind of therapeutic."
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