New Jewelry Chain Sends Alerts If You Need Help

The waterproof Bluetooth device called cufflink is fashion statement designed to keep you safe.
3:00 | 02/20/14

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Transcript for New Jewelry Chain Sends Alerts If You Need Help
Now a new line of jewelry unlike any you've ever seen or worn before. Designed to make you fashionable but designed to keep you safe. Aditi Roy has the story. Reporter: British superspy James bond always seems to have the coolest gadgets hidden in accessories. But now you too can hide the real reason you're donning a fabulous piece of jewelry. This one is called the Mia. Reporter: This is the woman ho is the founder of cuff, a line of bracelets and necklaces. They have a hidden wireless device inside to keep you safe. When you press the cuff it goes out to your protective circle letting them know you need help O trying to reach them. Reporter: This bluetooth device is embedded inside the jewelry which costs between 50 and $100, tap on it and it sends out messages into it. You're always connected but also always available when other people need you. Wearables are absolutely the future. We'll see more and more of them. They're only going to be more ishts grated into who we are and what we do. Absolutely only the beginning. This is a pretty pearl necklace and also doubles as a cuff link. Reporter: Keeping tech savvy and fashion forward. For "Good morning America," aditi Roy, ABC news, San

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