Robin Roberts Launches Rock'n Robin Productions

The production company will create original programming from news specials and documentaries to entertainment and sports.
2:19 | 09/03/14

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Transcript for Robin Roberts Launches Rock'n Robin Productions
Tell us a little about it. It'll cover everything, news, entertainment. Sports. I'm thinking about my mom and dad. They wanted me to do this to be on the creative up end of things and in broadcasting for more than 30 years so excited about this. When I mentioned it last night people thought are you going to be on "Dancing with the stars." That's not the big reveal but the production company beginning tomorrow with espnw. And talking to Michael Sam. Talking with Michael Sam. Espnw. It's in the game and first person up is Michael Sam and pending a physical that he's taking with the Dallas cowboys he'll become a part of their practice squad but talked to him about so much more than football and he is a determined young man and talked with Leila allay, her father mohammuhammad Ali talking about him and Amy Purdy, an inspiration as well so excited about the espnw series from the production company that starts tomorrow. Awesome, congratulations. I love the rockin' robin website. Robynrobin.tv. You have an encouraged blog. Not dotcom but.tv. This is all this programming is about, inspiration and doing a Thanksgiving special about gratitude but encourage is a blog where you know very well how many people come up to us and share their stories of inspiration, so it's a place where we can inspire and encourage one another but I need to say thank you, thank you, thank you. The Disney company for allowing me to increase my reach on other platforms knowing that this is my home. Yes. I mean, bob, Ann, Ben Sherwood. The ABC news executive, James and Tom have been very supportive and I am so excited and John green is going to be working with me and I'm also going to have some fun. Deandre, Deandre, my stylist, we have a reality show pilot. Oh. It's not going to be all serious stuff, okay. Not all serious. Going to have some fun with Deandre. That's perfect. If you knew Deandre, that's a hit already. So funny. He's so shy, though. I know. He wanted to go home and change when I told him I would put him on camera but he looks great. Congratulations. Thank you all very much.

This transcript has been automatically generated and may not be 100% accurate.

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