LG Pranks Elevator Riders in New Ad

The electronics company gave riders a death-defying scare to promote its new IPS monitors.
3:00 | 10/23/12

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Transcript for LG Pranks Elevator Riders in New Ad
A heart stopping publicity stunt take a look at this. Elect electronics company LG wanted to show off the crystal clear picture of its latest flat screen it put the TDs into the floor of an elevator and watch what happens. As unsuspecting writers. They. Took the floor. I don't know what diet didn't yeah. Is not and I suddenly. Actually do we are unanimous out here. Is. These guys really didn't know they had no idea if the woman even though their industry -- -- screen I'm sorry -- -- not give this guy. There would have been his dream to come in well. This -- admitted there would have been a losses. The company slogan so real it's scary and yet. So you know it is questionable -- yeah.

This transcript has been automatically generated and may not be 100% accurate.

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