The Stain Proof Shirt that Won't Get Wet

Inside this seemingly plain white shirt is hydrophobic nanotechnology that repels water and stains like magic.
3:00 | 12/27/13

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Transcript for The Stain Proof Shirt that Won't Get Wet
My name is -- Patel and on the invented this really sure which is -- -- -- phobic teacher that repels all water based liquids. I just publix has been around for -- but the -- -- -- fabric is what's new now. So the way that this average that we have here with the way it works that is -- with billions of particles of silica. Also known as silicon dioxide. What that does is it repels water because -- hydrogen him -- to the fibers. The idea originated from. And the economy and never was raised in the ultra ever drives that were gone viral on YouTube and I thought these technologies -- super cool. A look at the back of the ten and one when I did that I saw the warning label on his reading. May cause cancer -- -- birth defects so -- -- to develop my own shared I had two things in line number one I wanted to develop something. Though was not that. -- herself and number two is that these sprays. Destroyed section of the fabric and I wanted to make sure that was super soft and right now -- -- sure that we launch of the eighty. Losing those -- -- of the properties. -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- -- To Coke but even things like. You know maple -- -- you'll see right here. This -- dried off shared. -- mean ketchup mustard you name any enough water based not be able to destroy -- or statement. I was going through a lot of these different grand entrance of their life -- in for -- in the construction assured itself wasn't nice didn't -- well we wanted. To be able to give our customers exactly what they paid for -- period. That's -- last day long time it's not gonna -- up on the edges around the collar. We -- very particular route one about instructing the product. Currently its retailing for 48 dollars on kick starter and then we'll -- an online laps -- up.

This transcript has been automatically generated and may not be 100% accurate.

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