Brain Games Popular; Experts Remain Skeptical

Max Goldberg recently tried to remember the name of a venture capital firm in California that was mentioned during a business meeting he had attended about a year ago. There was no reason why Goldberg, 38, should have been able to remember the company. "I hadn't heard the name of the company or even thought about the company in over a year," he said. But after only about 15 seconds of thinking, Goldberg had his "Aha!" moment: He remembered the company's name. To most people, the idea of...Full Story
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