Medical researchers, long pilloried by animal rights activists as heartless torturers of helpless creatures, are fighting back with a provocative billboard campaign that features a white rat and a smiling little girl.
"Who would you rather see live?" the billboard asks.
That billboard has appeared in Los Angeles, Seattle, Portland, Chicago and Baltimore, and will soon debut in Madison, Wis. -- all cities with major medical or primate research centers. They were put up by the Washington,...Full Story