"Fame often leads to isolation, mistrust, and a sense of character splitting. The famous person sees themselves as an authentic being but feels the need to create this celebrity entity that they put out to the world so they don't have to feel vulnerable and exposed," she says.
They also gain an inflated sense of importance and invincibility that may contribute to risky behavior, such as drug and alcohol abuse, adds Rego. And for those in the 5-minute fame category, the likelihood that fame will be fleeting puts them at increased risk to be left worse off than when they started, once the attention wanes and they are left with the stressful aftermath.
So how are the newly famous to navigate such drastic life changes, whether for the better or the worse?
Rockwell suggests that they have someone to "hold their hand" through the process, especially someone trained in celebrity mental health. A social support system that the person can rely on to be truthful is also key, adds Rego. Often this will be someone who knows the celeb before they were big, as these people can provide the necessary "reality checks" that will keep the newly-famous grounded within their new glitz and glamour reality.