Makeup Makes Women Seem More Competent, Study Says

Wearing makeup has a significant impact on how people perceive women, making women seem more attractive, competent, likable and trustworthy, according to new research published this week. Researchers at Procter & Gamble, Massachusetts General Hospital, Harvard Medical School, Boston University and the Dana-Farber Cancer Institute showed study participants photos of women either wearing no makeup or wearing one of three different cosmetic looks -- natural, professional or glamorous. In the...Full Story
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