"Like if you are emotionally crushed … if I'm in a bad mood a Big Mac isn't even going to begin to do the job."
For people concerned with health, Ozersky says that it isn't the Big Mac that's the problem.
"The meals that need calories on the menus are not the quad stackers or big Macs of the world," he said. "I mean, all of these fast food companies have had to come up with healthy options because they know people are worried about it, they want the mothers to come in with their kids, so they've created these healthy options. And it's always like a chicken with something else. It always involves a chicken. Then you find out that the chicken is as bad as the hamburger. That could be useful to those people making these kinds of decisions."
"I think that people will be affected by it but only in that middle brow fast food range — chicken Caesar salads and wraps or whatever. This is going to be doomsday for the wrap."
Ozersky also says to beware of the "sucker salads." The Pecan Encrusted Chicken Salad at TGI Friday's has 1,360 calories.
"Pecans seem healthy. They're nuts. Chicken is skinless, there are greens. It's colorful and healthy, yeah, but it's almost as many calories as three Big Macs."
Right now, of the 23,000 restaurants in New York City, only 10 percent have to post calories. Are restaurants trying to mislead customers by not being more forthcoming about calorie counts?
"I don't think they want to keep it a secret. It's like if your boyfriend asked you have you been in love before, how many guys have you been with? You would tell him, but you wouldn't maybe volunteer it at an inopportune moment. Sitting down to order in culinary terms is like going in for the first kiss."
Some critics worry it could actually backfire by adding a "forbidden fruit" allure to high calorie foods.
New York isn't the only city to enact this law. San Francisco and Seattle have followed the Big Apple's lead.
"The restaurants aren't trying to keep any secrets," said Hunt. "We are happy to provide this information. It's how it is done that is the big issue."
"Let me put it this way, when you go out to buy a shirt it tells you silk or cotton or polyester," said Silver. "Do you think of it as clothing information or useful information? We think of this as useful information every consumer should have."
But does it improve our lives?
"It doesn't make my life better. I have a freakish existence," said Ozersky. "But I'd say it probably makes for a better society."
You can still dig your own grave with a knife and fork in New York. And at least one guy is willing to try.
"I'm immune to cardiac disease," Ozersky said, salting his 28 ounce Porterhouse steak.