Taco Bell launches limited edition clothing line with Forever 21

PHOTO: Super fans and influencers show off the Taco Bell clothing line at a runway show in Los Angeles, Oct. 10, 2017.PlayRegina Wu
WATCH Forever 21, Taco Bell launch clothing fast-food fashion line

In a rare kind of collaboration, a fast food chain now has a complete fashion line.

The "hot" new clothing collaboration between Taco Bell and Forever 21 has fans of the two chains drooling.

PHOTO: Forever 21 and Taco Bells new limited edition clothing line is available in stores and online.Regina Wu
Forever 21 and Taco Bell's new limited edition clothing line is available in stores and online.

The "fast-fashion" clothing retailer and fast-food brand introduced the new limited-edition collection inspired by iconic graphics of the taco chain.

Super fans and influencers flaunted the fun food clothing line -- "Forever Taco Bell" -- on the catwalk at a runway show and launch event in Los Angeles on Wednesday.

PHOTO: Models show two styles available in the new Forever 21, Taco Bell collaboration.Regina Wu
Models show two styles available in the new Forever 21, Taco Bell collaboration.

The clothing items feature bold and playful prints ranging from Taco Bell's pink-and-purple bell logo to their variety of hot sauce packets.

PHOTO: A model wears the Mens iconic Taco Bell logo hoodie sweatshirt.Regina Wu
A model wears the Men's iconic Taco Bell logo hoodie sweatshirt.

The line was designed for men, women and kids and will be available online and around the world in physical stores.

PHOTO: A Taco Bell pop up shop is seen at the fashion event in Los Angeles.
Regina Wu
A Taco Bell pop up shop is seen at the fashion event in Los Angeles.

A pop-up shop at the launch of the Forever 21 Taco Bell line sold pieces ahead of their in-store availability -- and tacos, of course.

PHOTO: A few items from the limited-edition Taco Bell, Forever 21 line are seen on display.Regina Wu
A few items from the limited-edition Taco Bell, Forever 21 line are seen on display.

Customers are sharing their looks on social media with the hashtag #F21xTacoBell.

so proud of this project!!! ?? #F21xTacoBell #Forever21 #DTLA photo by: Joshua Blanchard/Getty Images

A post shared by britta (@britttaaaaa) on Oct 12, 2017 at 8:10am PDT

Taco Bell has been selling clothing prior to this launch, at the retail shop of its flagship Las Vegas cantina and through a 2014 collection of taco-themed socks with brand The Hundreds.

Comments