Teaching Kids Label Literacy

Some children like to read Dr. Seuss books, others prefer the Berenstein Bears. But 6-year-old Ishai Melamed likes to read food labels. And not only does he read the labels, he understands them. Melamed is one of about a dozen kindergartners who participate in an Ad Busters class, an after-school program at Public School 321 in Brooklyn, New York. Once a week, journalist and mother Susan Gregory Thomas collects her charges from school, and they head to the Key Foods supermarket three...Full Story
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