The Note

The Wall Street Journal 's ed board chimes in: "Republicans should understand that, principle aside, sooner or later they are setting themselves up for a political fall. If Republicans won't campaign against spending to reduce the federal deficit, they will soon find themselves on the defensive on taxes. And if they ever vote for a tax increase, they can soon expect to find themselves back in the minority."

The AP reports "Al Sharpton, who failed in his last bid for a new job — president of the United States — now has a job on a reality TV show that guides people on career makeovers." LINK

The conventions:

The Hill on the networks' convention coverage plans. Don't believe the hype … (yet) … LINK

Reports the Wall Street Journal "With the political conventions just weeks away, high-level party operatives are busy seeking coverage by key television channels — MTV, for example, and Comedy Central.No joke. Stung by the dwindling convention coverage of the broadcast networks in recent years — from a total of 100 prime-time hours in 1976 to 23 hours in 2000 — and the fact that cable-news outlets largely reach older viewers, Democrats and Republicans are trying to find new ways and new channels to get their messages in front of the American public."

The Boston Host Committee, Boston 2004, for the Democratic National Convention will unveil a radio, TV, and print advertising campaign today. It'll be tough to get an answer to how large the buys are because it is all at no cost to the committee due to the in-kindness of Arnold worldwide and other business partners.

The ads will be promoting "Celebrate Boston" — the month long promotion of Boston's community, cultural, and institutional activities — throughout the entire month of July and perhaps a bit beyond.

Here is a sneak peak at the scripts of two of the four 15-second TV spots:

"Language"

Speech: (6 people saying "wicked awesome" in 6 different languages)

Words on the screen:

In Boston there are lots of ways to say, "wicked awesome."

VO:

Learn more about the city known for its diversity, at boston04.com. Words on the screen: Celebrate Boston 2004

Visit boston04.com

Thomas M. Menino, Mayor

"Genome"

VO:

Mapping the human genome was easy. Mapping downtown, that's another story. Learn more about a city known for it's research and technology, at boston04.com Words on the screen:

Celebrate Boston 2004

Visit boston04.com

Thomas M. Menino, Mayor

Some are puzzled over the city of Boston's assessment of the economic impact of the Democratic National Convention on Boston. The Boston Globe reports Mayor Menino's assertion that the original assessment was off, but that the city is still expected to benefit from the convention, the Boston Globe reports. " … despite the negatives, the real impact of next month's convention will be $154.17 million, about $16,000 more than city officials previously thought." LINK

Morning show wrap:

LINK

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