Candidates Concentrate on Movable Voters

ByABC News
September 24, 2004, 8:05 PM

A L L E N T O W N , Pa., Sept. 26, 2004 -- As the presidential campaign enters the home stretch, each side is narrowly focusing its message on a very select group: movable voters the undecided and those who may change their minds in the battleground states.

According to ABC News polls, there are fewer movable voters at this stage than there were at the same time four years ago. Who are they? The polls show that there is no one single typical movable voter. They are less interested in the election than the firmly decided voters and are less likely to be paying attention to it.

Politically, they're less partisan: more likely to be independents, more likely to be moderates (62 percent compared with 48 percent of the definites), and less likely to be conservatives. They're a bit younger than voters overall 45 percent are younger than 40, compared with 29 percent of definites and more likely to say that the economy is their main concern (40 percent versus 29 percent of committed voters). And by a very slim margin, they tend to be single men.

Changing Minds

On a quiet tree-lined street in this old industrial city in Pennsylvania, a state where polls show the race a dead heat, two undecided voters live side by side.

Aaron White is 33, never been married, and works as a systems analyst for a pharmaceutical company. He was once a registered Democrat, but is now registered as a Libertarian.

Beth Buechler is 44, divorced, a mother of three and works as a secretary at Muhlenberg College's art department. She's a registered Republican.

Both voted to elect George W. Bush in 2000, but say they are unlikely to vote for him again this fall.

"He didn't seem as arrogant as he does now," says Buechler. "I felt like he was in touch with us."

"I thought George Bush was very strong when I voted for him in 2000," says White. "After 9/11 I was really behind our president. I thought he was doing a great job of holding our country together. I thought he was taking proper action to defend our country." Now, he says, "I think there are other people behind him pulling strings and that he's not the strong character we thought he was."