'Hope' and 'Change' Meet Reality: President Obama's Reelection Roadmap


By this time during the 2008 presidential primary season, candidates were already well on their way to building up huge campaign war chests. Mitt Romney, for example, had raised $23 million during the first quarter of 2007. By comparison, Romney announced last week that he had raised $1.9 million for his political action committees.

Money Chasing More Like a Crawl

During the first quarter of 2007, then-Senator Barack Obama took in more than $25 million and his chief rival, Hillary Rodham Clinton raised an eye-popping $36 million. The Obama 2012 campaign team won't have a first quarter report, but they we will know more about the strength of the president's fundraising effort by second-quarter filing deadline in June.

Obama raised in the neighborhood of $750 million during the 2008 race, and Obama's 2012 campaign manager, Jim Messina, said they are aiming for a figure that is "north" of that amount this time around. Messina reportedly told a group of 450 high-dollar "bundlers" that they were each expected to raise $350,000 by the end of this year.

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