The money will be funneled into "a special account for the baby, to be given to the baby in the lump sum amount when they turn 21," Valone said.
Those who identify with the New Age movement note 11/11/11 because it marks the end of the Mayan "long count" calendar cycle.
"I've been seeing some buzz online of how 11/11/11 represents the beginning of what will be year of 2012," said Hoopes.
In an October message addressed to "all our solar brothers and sisters," the Council of Maya Itza Priests and Elders proclaimed it would be transporting 13 "sacred Crystal Skulls" from New York City to Los Angeles, stopping in "temples" and "other sacred centers."
The group is hosting its "Crystal Skulls World Mysteries Gateway Event" today.
"The skulls will enlighten and activate all the sites where the Great Cosmic Spirit is going to be present," the CrystalSkullsEvent website reads. "Tamuanchan (the original Mayan name for the USA) will be once again the sacred site that must enlighten the whole of mankind in this world."
"Skulls are a reminder of our own mortality," said Hoopes. "That's one of the fears of most humans, that we're all going to die."
Part of the reason 11/11/11 is so significant to certain New Age groups is because 2012 is believed to be a year "transformation," Hoopes said.
"The winter solstice next year is the end of a 5,126 cycle on the Mayan calendar, and for that reason it has gotten a lot of attention in thousands of books and websites," he said. "I think there will be a lot of New Age-themed celebrations around the world."
Ascribing meaning to patterns is something Hoopes said many people find reassuring, and it's something we humans have been doing for centuries. But perhaps, he said, it's even more pertinent now.
"People like to feel that there is order in the universe and they like to feel more confident, especially in uncertain times," said Hoopes. "I think when there's a lot of anxiety -- as there is today about the economy and politics -- people search for ways to find order amid chaos."