Xbox 360 Arcade
The Xbox 360 Arcade was Microsoft's bid to get part of the family-friendly gaming audience, according to Devlin, and it's an obvious choice when the Wii's not on the shelf. "Xbox 360 Arcade is going for the Wii audience," Devlin said. "It gives families a less expensive way into the whole thing and it's all family-friendly."
(Hand Out Photo)