HP Buys EDS for $13.9 Billion

HP said Tuesday morning that it has signed a deal to acquire IT outsourcer EDS for US$13.9 billion, or $25.00 per share.

The deal has been approved by both companies' boards of directors, and is expected to close in the second half of this year.

HP said it will more than double its services revenue.

It plans to fold its outsourcing business into a new unit to be called "EDS -- an HP company," which will be based in Plano, Texas, where EDS has its headquarters. "This is about us putting our outsourcing business into EDS," said HP Chairman and CEO Mark Hurd, in a conference call with analysts. The EDS division will be led by EDS Chairman, President and Chief Executive Officer Ronald A. Rittenmeyer, who will report directly to Hurd. That will take control of some of HP's services activities away from Ann Livermore, executive vice president of HP's Technology Solutions Group (TSG). Services, including outsourcing, contribute almost half of that group's revenue: the other half comes from storage, servers and software. Livermore "has got a big job," said Hurd, adding that much of HP's services activity will remain with TSG. Rittenmeyer's appointment raised at least one analyst's eyebrows. "It's interesting that he has been put into this spot, as there were questions about how he was going since taking over as CEO at EDS," said Gartner analyst Ben Pring.

The deal will greatly expand HP's IT services business and catapult it to the number two spot close behind IBM, whose Global Technology Services division has long been a strong profit generator for the company.

"I see [the acquisition] as an attempt by HP to really go head to head with IBM in a much more meaningful way, especially in technology services and IT outsourcing," Dana Stifler, research director with AMR Research, said Monday, while the two companies were still in talks.¿

The worldwide market for IT services was worth $748 billion in 2007, an increase of 10.5 percent from the year before, according to recent figures from Gartner. IBM led the market with about $54 billion in revenue, followed by EDS with $22 billion. HP was in fifth place with revenue of $17 billion, behind Accenture and Fujitsu.

Buying a services business in a faltering economy is a good investment, because that's when customers are keenest to cut their costs by outsourcing, said Hurd. "Services is countercyclical, the tougher things get, the better services does," he said. Rittenmeyer said that EDS has a "strong pipeline" of contracts ahead of it. There is little overlap in the channels by which the two companies reach customers, said Hurd, since HP's services business primarily targets small and medium-size businesses. Nevertheless, Hurd sees other areas where the companies can realize "significant synergies" and reduce operational costs.

Buying EDS will grow HP's services business and allow it to offer a wider range of services to attract large business customers. EDS is strong in infrastructure management services and also custom application services, where it helps companies to design, integrate and manage applications.

EDS is less strong in providing services for packaged applications, however, and the acquisition will not give HP a big lift in the type of business consulting services delivered to line managers and business executives either, Stiffler said Monday.

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