Tech Bright Spots on a Bleak Friday
Large Flat Panel Televisions Are Out; GPS Devices and Other Small Items Are In
Other products that have headroom include Blu-ray players, GPS devices and digital picture frames, which will all be promoted heavily this holiday season. And as small, inexpensive camcorders that take advantage of flash memory -- such as Pure Digital's Flip Mino -- embrace high-definition, they should complement sales of high-definition televisions.
Nobody expects this Black Friday to drive as much green as it has in years past, but consumers still plan to come out for the big shopping day, and even wait in line for door buster specials.
For some, the general allure of great deals will be enough, but according to NPD's holiday spotlight report, to maximize the Black Friday opportunity, retailers will have to offer the key products as consumers more carefully consider every expenditure.
Ross Rubin is director of industry analysis for consumer technology at The NPD Group.
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