Samsung Sets a Date for Likely Galaxy S7 Reveal

PHOTO: A sign is posted in front of a Samsung Electronics office in San Jose, Calif., July 30, 2012. PlayJustin Sullivan/Getty Images
WATCH Samsung Builds Buzz Over New Galaxy

It's a safe bet that Samsung's big reveal later this month will be new Galaxy S7 smartphones.

The electronics company announced it will hold its annual Unpacked event on Sunday, Feb. 21, before the start of the Mobile World Congress in Barcelona. While Samsung isn't saying what they'll be unpacking before the live audience, the company released a video showing its Gear VR headsets and teasing a mysterious box.

Last year, Samsung released the Galaxy S6 and the curved Galaxy S6 Edge one day before the Mobile World Congress began. This year's iterations of the company's flagship device are expected to look similar to their predecessors, but will have several internal upgrades, according to various reports, including better battery capacity and camera improvements.

Samsung needs a hit to spark demand and help Samsung regain some of its lost market share. Financial results published last week show smartphone sales have begun to level off for the company, an issue Apple also expects to face for the next couple of months.