NLP stands for neuro-linguistic programming, a trademarked term defined as a type of study of structured behavior in which "programmers" -- such as Baffa -- use behavior and communication models to build a person's speed and effectiveness of thought, according to descriptions posted on Richard Bandler's NLP Web site. Bandler is described as a co-inventor of NLP, which was introduced in the 1970s.
In a lengthy posting about attending a Baffa seminar, Wallace described reading Baffa's writings online before signing up for the session, which took place in a room with 30 chairs arranged in rows and a taller chair for Baffa.
Wallace said he emerged empowered by the experience and described Baffa in glowing terms, "like a celebrity at a Thanksgiving Day parade," and the "most dynamic and energetic public speaker" he has ever seen.
Wallace also describes being "tranced out" by one of Baffa's helpers at his own request.
"The weekend is a blur to me," he wrote. "My blood was rushing, I couldn't stop smiling and I could almost feel my brain cells rearranging themselves."