Even during the Great Depression, the movie houses were filled. During the late 1920s and 1930s, Americans flocked to movie theaters in the summer months, in part for the air conditioning. But more than the cool relief, the movies provided a sense of escape.
"Som times when the times are tougher you can't give up that little piece of stepping out of reality for a while," said Judy, who ABC News talked to on the streets of New York City.
"We give them a wonderful experience that is over in 90 minutes," said Adee. "They can escape whatever is going on in their lives. It's actually a wonderful thing."
Experts say the movie industry is not infallible. Movies still need to be good to attract an audience. Despite popular lead actor Michael Meyers, "The Love Guru," flopped at the box office, for example.
But with the new Batman film, "The Dark Knight" release on Friday, experts are optimistic that Hollywood can keep booming and delivering despite a grim economic forecast.