Rob Gronkowski to Star in a Tide Super Bowl Commercial

Although the Patriots team member won't be playing in the game, he will still be seen by millions.
1:48 | 02/03/17

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Transcript for Rob Gronkowski to Star in a Tide Super Bowl Commercial
Finally, the patriots, the falcons, and the ads. One in familiar for an item "Made in America," creating hundreds of new jobs. This Sunday, you won't see new England patriots' rob Gronkowski on the field, but you will see him at the cleaners. Does Tuesday work? Reporter: A little shirt repair. The ad for tide. Intel 360 replay makes anything look epic. Reporter: Tom Brady, ready for his wake up call. The new technology with the 360 replay. Reporter: Then, there's the new buick ad. Enter cam newton. And Melissa Mccarthy in the new Kia ad, first in the boat. ??? Reporter: But there was that superbowl ad that got our attention before. Nobody builds factories in the U.S. Anymore. You can't do that. Reporter: The American company that spent millions to make a point. You want to hire workers here in the states? You can't do that. Reporter: And they're hard at work. A new ad this year. Just how far does weather tech go to protect your vehicle? Reporter: Weather tech floor mats. Their workers in the ad. That's Haley bourg. And that's Mike bishop. We went to the factory. Bolingbrook, Illinois, outside Chicago. We checked back in with their founder, David Macneil. We're certainly the underdog and the little guy when it comes to the big commercials, but I'm just proud to be there. Reporter: So, this weekend, as America cheers on the patriots or the falcons, we cheer on that "Made in America" team, too. "Made in America"! Whoo! Thank you for watching here on a Friday night. Go, super bowl. Can't pick sides on the news. See you Monday.

This transcript has been automatically generated and may not be 100% accurate.

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