Storm Alert: Deadly Rip Currents Cause 110 Fatalities Each Year

North Carolina, which is the storms bull's-eye, has declared a state of emergency.
2:55 | 07/02/14

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Transcript for Storm Alert: Deadly Rip Currents Cause 110 Fatalities Each Year
One of the real dangers as you pointed out, the rough seas and rip current. Reporter: It's bringing bands of wind and rain on the' behind me. The hidden danger is what's hidden beneath them. A high rip current risk declared on 500 miles of coast line from Florida to South Carolina. This afternoon when a drowning call came in we were with ocean rescue. You guys have -- Reporter: They found someone on the rip tide. Reporter: Folks playing in the surf. Despite that sunshine, a silent killer lurked nearby. What we're seeing is basically a channel forming and that's a rip current. That's basically what a rip current is, a channel that forms on a sand bar. Reporter: Powerful enough to sweep even a strong simmer out to sea. Remember, if you are caught in a rip current, swim parallel to shore until you're free. But the surf and current too much for these five girls yesterday paddle boarding off fort piece, Florida, getting slammed into these rocks. I thought I was going to die. I couldn't breathe. Reporter: A rescue swimmer forced to save them. Rip currents declared north Carolina a state of emergency. I was hoping for the best, pray for the best. Again, don't put your stupid hat on. Let's be smart. Reporter: David, I want to show you something you can't see with the naked eye. Just to the side of that peer is a rip current. The rescuers here who save about 60,000 people a year from these beaches say if you do insist on going into the water during the storm, stay close to lifeguard towers like this one. Or stay out all together. Thank you. As I mentioned, a state of emergency declared in parts of North Carolina already. The outer banks of course a very popular 4th of July vacation spot right in the bull's eye. David Kerley live with more on those evacuations already under way. Reporter: This is it is entire coast line. It's under a hurricane warning tonight. It could not come at a worse time, a holiday weekend. And the businesses here along these beaches depend on these weekends for a lot of their money. So far no mass ex does. The storm expected to hit Thursday into Friday morning. Still people are canceling. On a Normal week, 250,000 folks come to North Carolina beaches. Businesses here expecting about a 25 percent hit. Be smart. Safety comes first. That's the message tonight in North Carolina. Well said by the governor. David Kerley, our thanks to you

This transcript has been automatically generated and may not be 100% accurate.

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