The popular micro-blogging service is confronting challenges as it deals with rapid growth. Though it’s users have jumped to an estimated 32.1 million from 1.6 million a year ago, the company’s 45 employees include only a handful of people with sales or business experience, according to a report in the Wall Street Journal.
Twitter is still free and the company doesn’t sell advertising but the paper says many of those on staff are focusing on maintaining the service, which allows people to post and read short, personal updates.
Founders Evan Williams, 37, and Biz Stone, 35, tell the Journal that they’re bringing on new staff to get ahead of its user growth.
"I’ve started a bunch of companies but never run one of this size," Williams tells the Journal. "If it weren’t growing nearly as fast, we would be building a lot more things."