Ratings Report for May 19, 2009

By Coordinator

May 20, 2009 2:54pm

Nightline” Beats “Letterman” and “Leno” in the LPM Markets Among Adults 25-54

Nightline” Ties NBC for 1st Place in Metered Markets – Outperforms CBS

ABC News “Nightline” outperformed CBS’ “Late Show with David Letterman” and NBC’s “The Tonight Show with Jay Leno” last night among Adults 25-54, according to Nielsen overnight LPM data.  The program averaged a 2.0 A25-54 rating in the LPMs, while “Leno” in comparison averaged a 1.8 A25-54 rating and “Letterman” averaged a 1.0 A25-54 rating.

Among households, “Nightline” tied “Leno” for first place and beat “Letterman,” according to Nielsen overnight metered market data. The program had a 4.1 Household rating, “Letterman” had a 2.9 and “Leno” had a 4.1.

Late Night(May 19, 2009)
                           A25-54 LPM Rating
ABC “Nightline”            2.0/ 7
CBS “Letterman”            1.0/ 4
NBC “Leno”    1.8/ 7

Late Night(May 19, 2009)
                           Household Rating/ Share
ABC “Nightline”            4.1/ 9
CBS “Letterman”            2.9/ 7
NBC “Tonight”              4.1/ 10

Source for Nightline: NSI, metered market overnight household ratings and shares, and A25-54 LPM deliveries, 05/19/09

                                             
    –ABC –

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