Lady Gaga and Cyndi Lauper, New Voices for VIVA GLAM

Feb 10, 2010 8:00am

This year Lady Gaga and Cyndi Lauper join M-A-C's VIVA GLAM program as the "new voices" of the campaign to help women battle HIV/AIDS.

"We’re raising the VIVA GLAM bar this year with the voices of two incredible artists," fund spokesman John Demsey said. "Lady Gaga and Cyndi Lauper are bringing women’s issues to the forefront of the HIV/AIDS crisis."

The program has already raised more than $150 million to combat the disease and focuses on hot spots around the world, from South Africa to the rural southern United States.

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