GROWS AUDIENCE 45% VERSUS THE SAME PERIOD THE YEAR BEFORE
In March 2010, ABCNEWS.com beat its previous record in unique visitors, with 27.9 million uniques and growing its audience 45% versus the same month the previous year, according to ABC’s measurements. Video views increased 15% from the previous year and the site had 217 million page views in March 2010, according to ABC. Additionally, ABC News Mobile properties broke their previous record in page views, with a 55% increase versus the previous year.
The Good Morning America” section reached a record number of page views in March, increasing views 115% versus the same time the previous year. The section’s high traffic was driven in part by GMA’s reporting on healthcare reform, its Oscar coverage, as well as an exclusive interview with Michael Jackson’s bodyguards.
Multiple sections on ABCNEWS.com experienced double and triple digit growth in page views for the month compared to the previous year. The “World News with Diane Sawyer,” and the Investigative Unit’s “Blotter” sections, as well as the “Nightline,” “20/20” and “Politics” sections all increased page views according to ABC’s measurements (“World News” +63%), (“Blotter” +67%), (“Nightline” +78%), (“20/20” +133%) and (“Politics” +74%).
ABCNEWS.com is the 24-hour online news service of ABC News launched in May 1997 and is consistently ranked among the top news sites. ABC News NOW, a 24-hour digital network that offers a wide range of live and on-demand programming, is currently available to 44 million users across cable, broadband and mobile. ABC News is available anytime, anywhere on your mobile device: m.abcnews.com.