One week ago, the social networking giant Facebook unveiled a new "Safety Center" – agreeing to establish a 24-hour hotline, revamping the way abuse is reported and pledging money to educate users — particularly younger users — about predators and cyber-bullies often lurking on the Web. The impetus for the safety upgrade came, in part, due to a backlash in the United Kingdom following the murder last month of 17-year-old Ashleigh Hall. Peter Chapman, 33, is already in jail after admitting to the crime. Authorities say he posed as another teen on Facebook, lured her to a meeting and then raped and killed her. The safety improvements failed to satisfy the Child Exploitation and Online Protection Centre in the UK, an organization dedicated to eradicating all forms of child sexual abuse. The group had argued that a "panic" button should be placed on every Facebook profile page linking directly to resources that can help. For now, the plan is to have a report tonight from Nick Watt about this delicate debate. Click HERE for the group's statement of disapproval. Click HERE for the Facebook blog about the "Safety Center." ——————– UPDATE: Here is the segment, "The Darker Side of Facebook." Click HERE for the full ABCNews.com write-up.