“ABC World News” Grows Both Overall and Demo Audiences Week-to-Week and Year-to-Year

By David Ford

Dec 18, 2012 11:29am

“World News with Diane Sawyer” Grows Overall and Demo Audiences Both Week-to-Week and Year-to-Year

“World News” Cuts Overall Viewing Gap with “NBC Nightly News” by 22% Season-to-Date

For the week of December 10, 2012, “ABC World News with Diane Sawyer” averaged 8.35 million Total Viewers and a 1.8 rating/7 share/2.17 million in Adults 25-54, according to Nielsen Media Research. For the 3rd week in a row and for the 7th time in the last 8 weeks, “World News” grew its overall audience year-to-year (+7%, 7.78 million on w/o 12/12/11).  In fact, the ABC program also grew its demo audience year-to-year (+8%, 2.02 million on w/o 12/12/11). 

In addition, “World News” grew both its overall (+5%, 7.93 million on w/o 12/3/12) and demo (+6% – 2.05 million on w/o 12/3/12) audiences compared to the previous week.

Season-to-date, “World News” has increased its Total Viewing audience (+1%, 7.83 million vs. 7.75 million) compared to the same point last season, drawing its most-watched season in 3 years - since the 2009-10 season. In addition, “World News” has narrowed its Total Viewer gap (-22%) with “NBC Nightly News” by double-digits for the second year in a row to post its smallest gap (751,000) with the NBC program in 4 years- since the 2008-09 season. 

“World News” outperformed “CBS Evening News” by 1.20 million Total Viewers and 142,000 Adults 25-54.

“ABC World News with Diane Sawyer” airs at 6:30 p.m., ET on the ABC Television Network.  Michael Corn is the executive producer of the broadcast. Follow Diane Sawyer and the “World News” team online: @DianeSawyer; @ABCWorldNews; facebook.com/DianeSawyer; facebook.com/WorldNews.

EVENING NEWS (Week of December 10, 2012)

  Total Viewers Adults 25-54 Households
ABC 8,345,000 1.8/7; 2,169,000 5.5/11
NBC 9,415,000 2.3/8; 2,693,000 6.3/12
CBS 7,152,000 1.7/6; 2,027,000 4.9/ 9

Source: The Nielsen Company, NTI Total Viewers and Adults 25-54 Live + SD weeks of 12/10/12, 12/3/12 & 12/12/11.  Most Current – 2012-2013 Season (9/24 – 12/16/12) and 2011-2012 Season (9/19 – 12/18/11).  All averages based on regular telecasts.

SHOWS:
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