Peabody Board Recognizes ABC for its Coverage of Superstorm Sandy and “Robin’s Journey”
ABC News was honored today with two prestigious Peabody Awards by the University of Georgia’s Grady College of Journalism and Mass Communication.
ABC News was recognized for its “presciently planned, comprehensive coverage” of Superstorm Sandy. As the East Coast braced for the arrival of Sandy, which was a “perfect storm” of three different systems, ABC’s Extreme Weather Team extensively reported on the building storm. In the days that followed, ABC News provided viewers with the whole picture of how the storm has impacted the East Coast and beyond deploying over two-dozen correspondents and anchors to cover the aftermath for all its broadcasts, digital platforms, affiliates, and radio newscasts. On October 30, Diane Sawyer co-anchored “A Special Edition of 20/20: The Perfect Storm” taking viewers inside the harrowing stories of determination by those caught in the storm’s path. More on the ABC News’ coverage of “The Perfect Storm” here: http://abcn.ws/VttD7V.
In addition, the news division was honored for its continued coverage of “Robin’s Journey.” The Peabody board highlighted the “public-service campaign created around ‘Good Morning America’ co-anchor Robin Roberts’ treatment for a rare blood disease.” Robin Roberts announced on June 11, 2012 that she had MDS or myelodysplastic syndrome, a disease of the blood and bone marrow once known as preleukemia. To treat the disease Robinwould need a bone marrow transplant and was fortunate that her sister was an excellent match. In the months that followed her diagnosis ABC News aired reports with the goal of creating awareness about the need for bone marrow donors across the country. Roberts and her ABC colleagues encouraged viewers to consider signing up on a donor registry like bethematch.org. More on “Robin’s Journey” here: http://gma.yahoo.com/robin/.