Big 12 Survives, Plans to Amp Up TV Revenue

ABC News on Campus reporters Wade Hilligoss and Travis Measley teamed up to report on the Big 12.

Big 12 commissioner Dan Beebe has repeatedly said that money and prestige are not the driving factors for major NCAA conference realignment.

But that wasn't the sentiment today.

Finances were front and center in a Big 12 teleconference Beebe held today to announce the future intentions for the troubled sports conference as it tries to stay together.

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