It’s a reoccurring problem: most cups were made for drinking, not dunking. Thanks to cookie connoisseur Sam Feller, difficulties in cookie dunking are stories you can tell your grandchildren.
“Several months ago…I was doodling just drawing stuff thinking of ideas and in that same week I had also been dunking cookies in milk and it kind of popped into my head. I thought ‘Oh my god I have to do this,’” he told ABC News.
Mechanical engineer by training and an industrial designer by hobby, Feller started sketching, creating CAD models and then printing them out with his 3-D printer.
The testing process took a few weeks to perfect. He tried some that were “too small, too thin, doesn’t hold enough” until one was just right for the average cookie.
The most difficult part of the process was finding manufacturers and creating marketing material. It took a few months to get everything together to create the final product.
“My mom, she was supportive…my friends were like you’re either crazy or you’re a genius,” said Feller of Somerville, Mass.
Since posting on Kickstarter five days ago, they’ve already gotten $3,765 of their $25,000 goal.
The cups are $23 for a pack of two, which includes shipping and handling. A $1,000 donation gets you lunch with Feller, along with four cups and an “Anatomy of Dunking” t-shirt.
Feller is hoping to create a larger cup for jumbo-size cookies.
Other companies have created cookie dunking cups but none of them look like this one.
The cookie dunker is Feller’s second project. Created over a year ago, his first product is a panic light button that is currently sold in stores.