ABC News’ Devin Dwyer (@devindwyer) reports:
President Obama’s social media avatar has officially hit the campaign trail.
The Twitter and Facebook accounts for Barack Obama both now feature the president’s likeness emblazoned with his 2012 campaign logo. They’re also now officially managed by his campaign staff, according to messages posted online tonight.
“Welcome to a new @BarackObama. From now on, #Obama2012 staff will manage this account,” stated a tweet from the Obama account shortly after 7 p.m. ET. “Tweets from the President will be signed "-BO."
The president’s Facebook profile defaults to a donation form – instead of his wall – so that supporters will be immediately prompted to contribute cash to his re-election effort.
The campaign explained in a separate blog post that the change will allow “new opportunities to make the most of these channels, using them not only to report what the President is doing every day but to connect to the millions of supporters who will be driving this campaign.”
President Obama has more than 8.6 million followers on Twitter, adding more than 127,000 in the past week, and has amassed 21.6 million Facebook “fans,” with more than 161,000 joining the online crowd in the last seven days.
Obama’s electronic following dwarfs that of his Republican challengers for 2012.
Former Alaska Gov. Sarah Palin, who has the largest social media fan base of any of the potential GOP candidates, has 565,000 followers on Twitter and 3.1 million fans on Facebook.
- Devin Dwyer