Obama Campaign to Expand Grassroots Network with Nationwide ‘Day of Action’

Jul 15, 2011 4:52pm

ABC News’ Devin Dwyer (@devindwyer) reports:   Fresh off a record-setting quarter of fundraising and grassroots organizing, the Obama campaign Saturday will kick-off a major a effort to register voters and sign up volunteers at nearly 1,000 events across more than 40 states. 

The “Day of Action,” which has been heavily promoted on the campaign’s website and through social media, will involve door-to-door canvassing, volunteer drives at local summer festivals, and hundreds of one-on-one conversations, which have become the hallmark of the grassroots mobilization campaign.

A campaign spokesman said 1,500 full-time summer organizers, trained and dispatched in 40 states earlier this year, will take a leading role in coordinating the effort in their communities. 

The events will take place following an impressive quarter during which the aides reported engaging more than 550,000 Obama supporters and donors, including 260,000 completely new to the campaign. 

The numbers are a testament to the Obama field strategy, which has included more than 615 grassroots planning sessions, more than 31,000 face-to-face meetings and an estimated 290,000 conversations about the 2012 campaign since the beginning of the year, the staff reported this week.

“What you’re seeing across the board here is both old supporters returning to the president and a new base of support that’s energized and engaged with this campaign,” spokesman Ben LaBolt told reporters during a briefing Wednesday. 

Campaign manager Jim Messina said the focus through the end of the year will be continuing to expand the grassroots network in all 50 states. 

The Obama campaign has opened 60 field offices in 39 states so far.  They don’t yet have offices open in Montana, Wyoming, North Dakota, South Dakota, Nebraska, Kansas, Oklahoma, Arkansas, West Virginia, Alabama and Kentucky, according to a map on the website. 

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