In a presidential election filled with promotions designed to engage supporters and raise money, Mitt Romney just raised the altitude.
For a minimum donation of $15, two Romney supporters could get to spend the day with the candidate on the campaign's airplane, or as Ann Romney calls it, "Hair Force One." This is the first time the plane has been officially recognized with the title, however.
"I don't know exactly what our itinerary will be, but if you're one of the winners - I can tell you it will be exciting. And, who knows, maybe you and I will come up with a better name for the campaign plane," Mitt Romney wrote in an email to his supporters.
The itinerary may be unknown, but hopefully the plane makes it off the tarmac. The aircraft broke down last week, leaving staff and press waiting for hours while the technical problems were resolved.
Romney unveiled the campaign's new airplane at a post-convention event in Lakeland, Fla. "Believe in America" is printed on the side of the McDonnell-Douglas 83.