The high-pitched Web star Fred is raking in the bucks, earning a six-figure income from his YouTube videos, a Google-YouTube executive said at the OMMA Video conference.
Last week in New York executives in online video are gathering in New York to share insights on the industry.
Fred and others are helping to push online video as a category to command 4 percent of all ad revenue. But don't expect online video to impact the television upfronts, where the networks try to get marketers to buy commercial airtime. Here's why in this week's New Media Minute by Daisy Whitney.