Can Multimedia Help the Book Business?

By Ashley Phillips

Jul 13, 2009 11:26am

As the book business struggles to adjust to the digital age, some publishers are testing multimedia books and Web sites for popular authors, Daisy Whitney reports in this week's “New Media Minute.”

St. Martin's just released the multimedia book "Personal Effects: Dark Art" by JC Hutchins and a multimedia site for Alyson Noel's hit young adult series "The Immortals." Penguin and Simon & Schuster are also testing new media efforts.

You'll also get a chance to win Whitney’s copy of "Personal Effects."

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