Free Is Not a Business Model

Sep 23, 2009 10:53am

Everyone's searching for a business model that works in the new media world.

Well, how about this one? Getting paid, instead of letting everyone see (and copy) your content for free.

Yes, a crazy thought — actually having customers pay for a service.

But, two business-to-business players recently shifted from ad-centric models to license fees and are starting to turn a profit. Those companies are production shop WatchMojo.com and platform company Magnify.net.

For all the details on how they did it and what other new media businesses can learn, check out this week's New Media Minute with Daisy Whitney.

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