Twitter began its gradual roll-out today of its new profile redesign and the result looks a lot like Facebook.
The new look includes a larger profile picture and a header photo that spans the top of the entire page.
Twitter said the redesign allows users to pin their best tweets to the top of a page and tweets that receive more engagement will appear slightly larger, making it easy to locate a person’s best content.
Also new is a filtering mechanism that will allow users to parse through other people’s timelines much easier to search for replies and tweets with attached photos or videos.
It’s worth noting that the redesign is only available on the desktop version of Twitter and hasn’t been expanded smartphones and tablets, where the service is commonly used.
A select few Twitter stars, including Michelle Obama (@FLOTUS), musician John Legend (@JohnLegend) and “Scandal” actress Kerry Washington (@KerryWashington) were transitioned to the new look today.
The new features are expected to be rolled out to everyone in the coming weeks, according to a blog post from Twitter.
Reviews of Twitter’s makeover were mixed.
Twitter redesign makes me meh.
— Mike Fabio (@revrev) April 8, 2014
I know the Twitter redesign looks Facebook-ish, but it places a higher priority on good content+media, which is at the core of their values.
— Heath W. Black (@heathwblack) April 8, 2014
It’s good that Twitter is doing a redesign, because we were close to running out of important things to complain about.
— Rex Huppke (@RexHuppke) April 8, 2014