Survey research from TNS Financial Services suggest that only 17 percent of high net worth individuals find exclusive access and preferred seating for events to be "very attractive," while 47 percent rate it "not attractive."
One air mile typically carries a value of 2.5 percent of the amount charged.
Mellody Hobson, president of Ariel Capital Management (arielmutualfunds.com) in Chicago, is Good Morning America's personal finance expert. Ariel associates Matthew Yale and Aimee Daley contributed to this report.
